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A Researcher Wants to Determine Whether the Number of Minutes χ02\chi _ { 0 } ^ { 2 }

question 71

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A researcher wants to determine whether the number of minutes adults spend online per day is related to gender. A random sample of 315 adults was selected and the results are shown below. Find the critical value χ02\chi _ { 0 } ^ { 2 } to determine if there is enough evidence to conclude that the number of minutes spent online per day is
Related to gender. Use α\alpha = 0.05.  Minutes spent online per day  Gender 0303060609090+ Male 25357545 Female 30454515\begin{array} { l | c c c c } & { \text { Minutes spent online per day } } \\\hline \text { Gender } & 0 - 30 & 30 - 60 & 60 - 90 & 90 + \\\text { Male } & 25 & 35 & 75 & 45 \\\text { Female } & 30 & 45 & 45 & 15\end{array}

Recognize the critical stages in the marketing research process and their sequential importance.
Identify the various methods and sources of collecting marketing data and their applicability.
Understand the legal and ethical considerations in marketing research, including privacy laws.
Recognize the role of marketing research in reducing managerial decision-making uncertainty.

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