Yara Has Identified an Attractive Potential Customer for Her Biodiesel

question 66

Multiple Choice

Yara has identified an attractive potential customer for her biodiesel home power system. She knows the customer is concerned about the environment and has considerable financial resources. The customer is also a respected leader among wealthy environmentalists in the area. Next Yara will

• A) evaluate alternative systems available from competitors to see which is best for the customer.
• B) send the customer a list of frequently mentioned objections and responses to each.
• C) decide whether she wants to contact the customer.
• D) establish goals for meeting with the customer.
• E) call the customer and offer a first-time discount.

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Definitions:

Selling Costs

Expenses related to the sale of products or services, including advertising, sales commissions, and store expenses.

Assembly Supplies

Assembly supplies refer to materials and components used in the process of assembling finished goods, often accounted for as a part of manufacturing expenses.

Indirect Material Costs

Costs of materials that are used in the production process but do not become an integral part of the finished product.

Indirect Labor

Labor costs not directly tied to the production of goods or services, such as maintenance or administrative staff.