The Customer Carlotta Is Calling on Today Has A(n)__________ Buying

question 4

Multiple Choice

The customer Carlotta is calling on today has a(n) __________ buying center culture.This means that the decision process will involve reaching agreement among all members of the buying center.

• A) consensus
• B) autocratic
• C) consultative
• D) republican
• E) democratic

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Definitions:

Centralized Communication Network

A communication structure where all messages pass through a central hub or node, facilitating control over the flow of information.

Communication Flows

The ways in which information is transmitted within an organization, including upward, downward, and lateral communication.

Complicated

Describing something that is complex, involving multiple factors or elements, and often difficult to understand or solve.

Consensus

General agreement or collective opinion among members of a group or team.