__________ Involves the Planning,direction and Control of Personal Selling Activities

question 56

Multiple Choice

__________ involves the planning,direction and control of personal selling activities.This includes recruiting,selecting,training,motivating,compensating and evaluating as they apply to the sales force.

• A) Sales management
• B) Marketing management
• C) Cold calling
• D) Selling in teams
• E) Relationship selling

---

Definitions:

Late Eleventh Century

The period extending from the year 1060 to 1100, marked by significant historical events such as the beginning of the Crusades and the Norman Conquest of England in 1066.

Ghana

A country in West Africa known for its diverse wildlife, old forts, secluded beaches, colonial buildings, and being the first African nation to gain independence from colonial rule in 1957.

European Serfs

Peasants under feudalism, particularly in medieval Europe, who were bound to cultivate their lord's land and were subject to his control, though not owned as slaves.

Legal Rights

Codified entitlements that individuals have under the law, including rights to free speech, fair trial, voting, and equality before the law.