Which of the Following Are the Two Components of a Global

question 41

Multiple Choice

Which of the following are the two components of a global marketing strategy?

• A) understanding foreign currency fluctuations and developing products that can be priced accordingly
• B) determining which target markets to pursue and developing a marketing mix to obtain a competitive advantage
• C) understanding the supply chain and distribution networks in foreign markets
• D) developing culturally appropriate advertising messages and cultivating "domestic" habits among foreign consumers
• E) adapting to foreign regulations and targeting as many people as possible

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Definitions:

Management

The act of overseeing and coordinating tasks and processes in an organization to ensure efficient and effective operations towards achieving specific objectives.

Scientific Evidence

Information that serves to either support or counter a scientific theory or hypothesis, gathered through empirical observation and documentation.

Contingencies

Situations or conditions that are dependent on other events which may or may not happen, often influencing decision-making and planning.

Labour Market

The supply of available workers in relation to available work.