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Marketers Often Use the Principles and Theories from Other Disciplines

question 142

Essay

Marketers often use the principles and theories from other disciplines to understand consumer actions and develop marketing strategies.According to the text,what disciplines are most useful to marketers trying to understand consumer behavior?


Definitions:

Tabular

Pertaining to or arranged in tables, often used to summarize and present data in an organized manner.

Categorical

Relating to data or variables that represent categories, which can be names, labels, or other non-numerical values.

University Database

A comprehensive collection of data and information pertaining to students, faculty, courses, and facilities within a university.

Data Entry

Data entry is the process of inputting data or information into a computer or database, often from paper documents, for storage, processing, or analysis.

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