While Waiting to Be Seated at a Restaurant,Joylee Receives a Customer

question 116

Multiple Choice

While waiting to be seated at a restaurant,Joylee receives a customer loyalty coupon through an app on her mobile phone for half off a dessert with the purchase of an entrée.This use of a location-based software application is designed to promote which of the 4E framework objectives?

• A) engage
• B) energize
• C) excite
• D) experience
• E) educate

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Definitions:

Short-Term Memories

The phase of memory where small amounts of information can be stored for a short period of time.

Serial Position Effect

Tendency of information at the beginning and end of a body of information to be remembered more accurately than information in the middle of the body of information.

Unrelated Items

Objects or elements that have no logical connection or association with one another.

Recall Items

The process of retrieving previously learned information from memory without the aid of, or with very few external cues.