Examlex
The advice provided by a personal trainer is an example of the service industry.
Unexpected Statement
A remark or assertion that surprises or is unanticipated by the audience or conversational partner.
Reader Benefits
The advantages or positive outcomes a reader gains from engaging with a text or document.
Persuasive Request
A communication aiming to convince the recipient to grant a request or agree to a proposal, often emphasizing benefits and minimizing potential negatives.
E-Mail Sales Message
A written communication sent via email intended to persuade the recipient to purchase a product or service.
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