Klara Wants to Compare the Price of a Wallet She

question 173

Multiple Choice

Klara wants to compare the price of a wallet she saw at Nordstrom Rack with other stores that may have the same wallet. She locates the product on three different websites, including Amazon. Klara's quest is an example of how customers are using ________ to solve problems. 

• A) price shopping
• B) databases
• C) information technology
• D) social networking

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Definitions:

Social Identity Theory

A psychological framework that analyzes how individuals categorize themselves and others into groups, influencing their behaviors and interactions.

Stereotypical Qualities

Stereotypical qualities are oversimplified generalizations about a group that ignore individual diversity and are often based on assumptions rather than factual evidence.

Personal Identity

An individual's self-concept derived from personal attributes, values, goals, and societal roles.

Optimal Distinctiveness Theory

A social psychology theory suggesting individuals seek to balance their need for uniqueness with their desire for belonging.