Two of His Friends Approached Eli with a Proposal to Start

question 99

Multiple Choice

Two of his friends approached Eli with a proposal to start a language school. Eli is fluent in English and Spanish, and also has an education degree. He is strongly considering the idea but wants to know if there is a growing demand for his services. He learns that an important demographic trend is

• A) the service sector is likely to decline in significance in the next few years.
• B) the number of young children in the U.S. will decrease significantly over the next few years as the population of the country levels off.
• C) the number of immigrants from South and Central America is increasing steadily in his area and across the nation. Professionals in hospitals and schools need to know how to speak Spanish. Immigrants need to know how to speak English.
• D) the number of retirees is decreasing, making way for a younger generation.

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Definitions:

Conjoint Analysis

A statistical technique used in market research to determine how consumers value different attributes that make up a product or service.

Trade-Offs

The process of balancing conflicting needs or benefits in a given situation, often requiring compromise.

User Benefits

Advantages or positive outcomes that end-users experience from using a product, service, or system.