Examlex
In a distributive negotiation,the other party may be less likely to disclose information about their limits and alternatives.
Market Penetration
The strategy of increasing sales of existing products to existing market segments without changing the product.
Strengths and Weaknesses
An assessment of the internal factors that positively (strengths) or negatively (weaknesses) affect an organization's capability to meet its objectives.
Competitor Analysis
The process of evaluating competitors' strategies, strengths, weaknesses, and market positions to identify opportunities and threats in the marketplace.
SBU Portfolio
Stands for Strategic Business Unit Portfolio, describing the mix of business units within a corporation, each with its strategic direction.
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