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Kimber Cross is majoring in operations management at a local university. Unfortunately, the evolution of the U.S. from a manufacturing-oriented to a service-oriented economy means that Kimber will not likely find job openings in her field of study.
Average Variable Costs
The total variable cost divided by the quantity of output produced, reflecting the variable cost per unit.
Sales Promotion
A marketing strategy involving the use of short-term incentives to encourage the purchase or sale of a product or service.
Marginal Revenue
The increase in revenue that results from selling one more unit of a product.
Imperfect Competition
A market structure characterized by the presence of several competing firms but which lack the conditions of perfect competition, often leading to market power.
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