Sung Owns a Dog-Walking Business That She Started in High

question 323

Multiple Choice

Sung owns a dog-walking business that she started in high school. Her first goal was to earn money after school and supplement her allowance. Now that she has finished college and maintains a long client list, she's planning on running the business full time. She keeps all the profits and has kept things simple by posting fliers on the bulletin boards at local stores. Sung's business is a(n)

• A) sole proprietorship.
• B) franchise.
• C) S corporation.
• D) partnership.

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Definitions:

Selling Technique

Strategies or methods used to persuade customers to purchase a product or service.

Buying Decision Process

Refers to the stages consumers go through before making a purchase, including problem recognition, information search, evaluation of alternatives, purchase decision, and post-purchase behavior.

Buying Decision Process

A series of steps a consumer goes through before, during, and after purchasing a product or service.

Prospective Buyer

A potential customer who has shown interest in a company's product or service and is considered likely to make a purchase.