The CEO of David's Firm Just Came Back from a Business

question 143

Multiple Choice

The CEO of David's firm just came back from a business seminar, and he called David into his office. He stated, "I just found out about the product life cycle curve in a strategy seminar. This is a great tool. I want you to drop whatever you're doing and inventory all of our products to determine exactly where they are in the product life cycle." David needs to think fast for a good answer because he knows that

• A) the product life cycle is not a useful concept.
• B) it is often impossible to identify with precision where a product is in the product life cycle.
• C) the product life cycle is not helpful in companies like his that pay attention to diffusion of innovation.
• D) the idea has been discredited by recent research.
• E) his job may be threatened by the answer.

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Definitions:

Church

An institution that brings together a moral community of believers in formal worship and integrates itself within the larger secular world.

Social Cohesion

The bonds and mutual trust that bring members of a society together, enabling them to cooperate and live harmoniously.

Dysfunctional

Referring to something that is not operating normally or effectively, especially in the context of social institutions or processes.

Bloodshed

The killing or wounding of people, typically on a large scale during conflicts or violence.