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NASCAR Redirected Its Marketing Efforts When a Survey Indicated That

question 101

Multiple Choice

NASCAR redirected its marketing efforts when a survey indicated that almost 50 percent of race fans were female. This is an example of __________ segmentation.


Definitions:

Pension Plan

A financial arrangement designed to provide individuals with an income during retirement, usually through contributions made during their working years.

Seniority System

A workplace policy where decisions regarding promotions, layoffs, and other job-related matters are made based on an employee's length of service.

Self-motivated

Having the inner drive or initiative to pursue goals or tasks without external encouragement or pressure.

Challenges

Difficulties that need to be overcome or problems that require solutions, often stimulating personal growth or improvement.

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