Which of the Following Statements About Channels of Distribution Is

question 237

Multiple Choice

Which of the following statements about channels of distribution is most accurate?

• A) Channels of distribution always begin with a manufacturer and end with consumers, and always have one or more marketing intermediaries in between.
• B) Channels of distribution always include retailers, but they may or may not also include wholesalers.
• C) The fewer the marketing intermediaries in a channel of distribution, the more efficient the channel is likely to be.
• D) Some channels of distribution include marketing intermediaries, while in others a manufacturer sells directly to the final consumer.

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Definitions:

Profit Opportunities

Situations where businesses can earn additional profits due to market conditions, innovations, or identifying unmet needs.

Laissez-faire Market

An economic model where exchanges between individuals or businesses are not subject to governmental regulations, preferential treatments, duties, or financial support.

Economics

The social science that studies the production, distribution, and consumption of goods and services.

Sociology

The study of social behavior, society, patterns of social relationships, social interaction, and culture that surrounds everyday life.