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If accounts receivable stays the same, and credit sales go up
Product Development
The process of bringing a new product to market, from ideation through to design, development, and launch.
Brand's Equity
Refers to the value and strength of a brand that has been built over time through consumer recognition, perceptions, and loyalty.
Consumer Loyalty
The likelihood of customers to continue buying from a particular brand or company due to satisfaction, positive experiences, or perceived value.
Perceived Value
The customer's assessment of the worth or utility of a product or service, based on its perceived benefits versus cost.
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