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Faulty Analogies
Comparisons made between two things that are dissimilar in significant ways, leading to misleading or erroneous conclusions.
AIDA Approach
A marketing strategy framework that stands for Attention, Interest, Desire, and Action, used to guide the process of advertising or selling a product.
Social Media
Platforms and websites that enable users to create and share content or to participate in social networking, often used for personal, professional, and advertising purposes.
Multidirectional
Involving or moving in several directions, or pertaining to communication that flows in more than one direction.
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