The Purpose of Forming Strategic Alliances Is to Share the Costs

question 119

True/False

The purpose of forming strategic alliances is to share the costs of marketing new products and services to several countries.

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Definitions:

Contingency Basis

A method of compensation or agreement that is dependent on certain conditions being met or outcomes occurring.

Specific Culture

refers to the unique set of beliefs, values, customs, and practices that characterizes an organization, region, or group.

Geert Hofstede

A Dutch social psychologist known for his research on the interactions between national cultures and organizational cultures.

Management Techniques

These are methods, strategies, and practices used by leaders to administer and control organizational resources effectively to achieve desired outcomes.