Licensing Is a Popular Strategy Because

question 265

Multiple Choice

Licensing is a popular strategy because:

• A) It boosts domestic market revenues.
• B) The licensee has incentive to work hard and succeed because he/she has borne the cost.
• C) Licensees spend little or no money to produce and market their products.
• D) There are seldom any long-term contractual requirements.

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Definitions:

Arteries

Blood vessels that carry oxygen-rich blood away from the heart to the body's tissues and organs.

Auricle

Part of the external ear that protrudes from the side of the head; also called pinna. Small pouch projecting from the superior, anterior portion of each atrium of the heart.

Angioplasty

A medical procedure used to widen narrowed or obstructed arteries or veins, typically to treat arterial atherosclerosis.

Occluded

Occluded refers to something being blocked or closed up, preventing passage through it, often used in reference to blood vessels or pores.