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Mini-Case
For as long as she could remember, Jenna Raiter's passion was cars. As a teenager, she spent hours with her dad tinkering with the family car, learning to change the oil and making minor repairs. She got a job at a local garage while still in high school. A few years after graduating from high school and completing the auto mechanics degree at a local community college, Jenna decided she wanted to be her own boss. She quit her job, borrowed some money from her dad, and began her own repair shop, the AutoMotion Garage. Jenna's hard work gradually attracted a loyal clientele of satisfied customers. Her success has her thinking about opening garages in two other locations, but she lacks the financial resources needed for expansion. Furthermore, the success of her business is forcing Jenna to spend more time managing the business and less time doing the actual technical work she still enjoys. She wants to find business partners who can help her with management and provide additional financial resources. She has approached a couple of friends she met in high school: Al Ternator and Lew Banfilter, to see if they would like to join the business.
-Al also suggested another way Jenna could finance her expansion. He described setting up a chain of AutoMotion Garages by selling the rights to use AutoMotion's name, business model, garage design and service ideas to others who would like to own a similar shop. These individuals would pay AutoMotion an initial fee and monthly royalties based on earnings. Al is suggesting that Jenna set up a:
Depreciable Asset
A type of asset that loses value over time due to wear and tear, decay, or obsolescence, which can be accounted for through depreciation.
Indirect Method
A method of preparing the cash flow statement in which net income is adjusted for non-cash transactions and changes in working capital.
Net Income
The total profit of a company after all expenses and taxes have been deducted from revenue.
Financing Activities
Activities that result in changes in the size and composition of the equity capital or borrowings of a company.
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