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A firm that uses ________ segmentation divides a market into groups based on age, income, or level of education.
Informed Consent
A process by which a person voluntarily confirms their willingness to participate in a particular activity, after having been informed of all the risks, benefits, and alternatives.
Ethical Decision-Making Model
A structured approach to solving ethical dilemmas, involving the identification of ethical issues, consideration of alternatives, and selection of the most ethical action.
Beneficence
Always striving to do what is good and acting in the best interest of your client.
Best Interests
A principle used to guide decisions made on behalf of others, ensuring that the outcomes serve the individual's overall welfare and benefits.
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