Providing Buyers with Credit Terms Such as "90 Days Same

question 22

True/False

Providing buyers with credit terms such as "90 days same as cash" is a way marketing intermediaries can provide time utility to customers.

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Definitions:

Marketing Mix

The combination of factors that can be controlled by a company to influence consumers to purchase its products, typically known as the 4Ps: Product, Price, Place, and Promotion.

Viral Marketing

A marketing strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence.

Distribution Center

A warehouse or specialized facility where products are stored and organized for the purpose of redistributing to retailers, wholesalers, or directly to consumers.

Wholesaler

A type of business that buys goods in large quantities directly from manufacturers or distributors and resells them to retailers or other businesses.