________ Advertising Supports a Particular View or Position on an Issue

question 17

Multiple Choice

________ advertising supports a particular view or position on an issue.

• A) Advocacy
• B) Institutional
• C) Comparison
• D) Trade

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Definitions:

Disruptive Innovation

An innovation that significantly alters the way that consumers, industries, or businesses operate, often displacing established market-leading firms and products.

Frugal Innovation

The process of reducing the complexity and cost of a good and its production, usually to make it accessible to a larger part of the population.

Cognitive Systems

Advanced computer systems or software models that mimic human thought processes, capable of learning, reasoning, and problem-solving to assist in decision-making.

Supply Chain Analytics

The use of data analysis tools and techniques to improve decision-making processes and efficiency within the supply chain, from procurement to delivery.