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The Three Types of Buying Situations

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The three types of buying situations


Definitions:

Hering-Helmholtz Illusion

An optical illusion related to depth perception, where a flat image appears to be three-dimensional due to specific visual cues.

Visual Illusion

A misinterpretation of a real external stimulus, where what we perceive does not correspond to the physical reality of the world around us.

Active Touching

The deliberate use of touch by individuals to explore objects and environments, enhancing sensory and perceptual experiences.

Sensory Input

The stimulation that is received by the sensory receptors, leading to sensations and perceptions, originating from the external or internal environment.

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