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Why should marketers not set unrealistically high consumer expectations?
Market Price
The current price at which an asset or service is bought or sold in the open market.
Corporate Resolutions
Formal decisions or actions taken by the board of directors of a corporation during a meeting.
Board of Directors
A group of individuals elected by the shareholders to oversee the activities and governance of a corporation.
Corporate Powers
Legal authorities and capacities granted to a corporation by law, including entering into contracts, owning assets, and issuing stock.
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