SCENARIO 14-19 the Marketing Manager for a Nationally Franchised Lawn

question 132

Short Answer

SCENARIO 14-19 The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service.A random sample of 30 home owners located in a suburban area near a large city was selected; 11 did not have a lawn service (code 0)and 19 had a lawn service (code 1).Additional information available concerning these 30 home owners includes family income (Income, in thousands of dollars)and lawn size (Lawn Size, in thousands of square feet). The PHStat output is given below:
-Referring to Scenario 14-19, what is the estimated odds ratio for a home owner with a family income of $100,000 and a lawn size of 5,000 square feet?

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Definitions:

Tropical Woods

Wood sourced from tropical forests, valued for its unique properties and used in various applications.

Mining Company

An enterprise involved in the extraction of minerals or other geological materials from the earth.

Sustainable Development

Development that meets the needs of the present without compromising the ability of future generations to meet their own needs.

Green Marketing

Marketing efforts focused on promoting products or services based on their environmental benefits, often highlighting sustainability and eco-friendly practices.