Examlex
Test-retest reliability correlations of greater than +.50 indicate high consistency of scores over time.
Social Media Campaign
A unified marketing strategy aimed at supporting or achieving a business objective through the use of one or more social media channels.
TV Infomercial
A television commercial, often extending longer than traditional commercials, that provides detailed information about a product or service in a persuasive manner.
Intrinsically Motivated
Being driven by internal rewards, such as personal satisfaction or joy, rather than external incentives.
Counterfeit
An unauthorized imitation of something genuine, with the intention to deceive or defraud.
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