Examlex
In thinking about the "principal-agent problem" in a democratic government, we assign the role of "principal" to
the government.
Peripheral Route Persuasion
A method of persuasion that relies on superficial cues or aspects unrelated to the argument or content, such as the speaker's attractiveness or charisma.
Central Route Persuasion
A method of persuasion that involves deeply engaging someone with a logical argument that leads to a change in beliefs or attitudes.
Peripheral Route Persuasion
A method of persuasion that relies on superficial cues, such as attractiveness or celebrity endorsement, rather than logical argumentation.
Central Route Persuasion
An approach to persuasion where the message's content is analyzed in depth, emphasizing the importance of logical reasoning and evidence.
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