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Restructuring of a major industry resulted from the
Competition-Led Pricing
A pricing strategy that matches prices to other businesses selling the same or very similar products and services.
Pricing Strategy
A plan or approach used by a company to determine the most competitive price point for its product or service.
Cost-Led Pricing
A pricing strategy that involves calculating all the costs involved in producing a product and then adding a markup to ensure profitability.
Profit Margin
A financial metric indicating the percentage of revenue that exceeds the costs of goods sold, highlighting the profitability of a business or product.
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