Critical Thinking Questions Case 4-1 Your Friends Know That You

question 156

Multiple Choice

Critical Thinking Questions Case 4-1 Your friends know that you understand a lot about computers, both the technical details of how they operate as well as information about software. Lately, with all of the concerns about copyright infringement, friends have started to ask you about categories of application software and what each kind permits. DeRobb is looking for a spreadsheet program that is available at no cost, but that also puts no restrictions on his use of it. If he wants to share it with a friend, or make copies of it and distribute it, he wants to be able to do so. What kind of software do you recommend he should be looking at?

• A) public-domain
• B) freeware
• C) custom
• D) shareware

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Definitions:

C2B

Refers to Consumer-to-Business, a model where individuals sell products or services to businesses.

Marketing

The process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods, services, or information, often involving the coordination of product development, pricing, promotion, and distribution.

Marketing Plan

A comprehensive document or blueprint that outlines an organization's advertising and marketing efforts for the coming period, detailing strategies for reaching target markets.

Marketing Activities

Tasks and strategies undertaken by companies to promote and sell their products or services, including advertising, sales promotions, and public relations.