COGNITIVE ASSESSMENT What Is a VAR

question 82

Multiple Choice

COGNITIVE ASSESSMENT What is a VAR?

• A) a tool used to solicit proposals for hardware and software necessary for system development
• B) a vendor with an automated response system for customer service requests and tech support
• C) a company that purchases products from manufacturers and resells them to the public, also offering user support or warranties
• D) an analysis method that compares the value of a current system with additional requirements being requested by users

Understand the elements of attentive and cynical listening.

Evaluate the role of feedback in communication effectiveness.

Understand the differences and similarities between associative network models and neural network models of memory.

Recognize the role and definition of priming within memory models.

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Definitions:

Demographic Segmentation

The grouping of consumers according to easily measured, objective characteristics such as age, gender, income, and education.

Consumer Market

The market segment consisting of individual customers who purchase goods and services for personal use.

Segments

In marketing, it refers to subsets of a market made up of people or organizations with one or more characteristics that cause them to demand similar product and/or services based on qualities like interests, needs, or location.

Demographic Segmentation

The process of dividing a market into smaller groups based on demographic factors such as age, income, gender, or education.