Examlex
GABA works by
Market Section
A specific segment or part of a market that a business targets as part of its marketing and sales strategies.
Foot-In-The-Door Effect
An increase in compliance likelihood for a large request if a smaller request is agreed to first, reinforcing the concept of gradual commitment.
Social Facilitation Hypothesis
A theory suggesting that the presence of others can improve one's performance on tasks, especially those that are simple or well-learned.
Door-In-The-Face Effect
A compliance technique where a larger, unreasonable request is made first, followed by a smaller, more reasonable request that is the actual goal.
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