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Case-Based Critical Thinking Questions Case 6-2 Bryan has just started an internship in which he uses a database frequently. The database contains information about the company's employees. Bryan's supervisor senses that he is anxious about using the database and drops by to give him a short tutorial. Bryan's supervisor explains that to retrieve information from the database, Bryan needs to use a ____.
Supplier Selection
The process of evaluating and choosing the best suppliers based on criteria such as price, quality, reliability, and service.
Customization
The process of modifying goods or services to meet specific customer requirements or preferences.
Reverse Marketing
A strategy where customers convince suppliers to provide specific products or services, reversing the traditional marketing direction.
World Class Suppliers
Highly reputable vendors recognized for their exceptional quality, reliability, and innovation in product or service delivery.
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