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Behavioral Learning
The theory that explains how individuals acquire and change their behaviors over time based on their responses to environmental stimuli.
Response
The reaction or feedback received from a target audience or market following a marketing initiative, campaign, or product release.
Cue
A signal or stimulus that prompts an individual to take action or which influences their behavior in a particular way.
Stimulus
Any event or situation that evokes a response or reaction, in psychology often referred to in the context of stimulus-response theory.
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