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Product Innovation
The development of new or significantly improved goods or services to meet consumer needs or market demands.
Functionality
The range of operations that can be performed by a product, system, or service, especially according to user requirements and needs.
Strategic Positioning
The process of establishing and maintaining a sustainable competitive advantage in the market.
Low-Cost Approach
A business or operational strategy focusing on minimizing costs while maintaining quality and efficiency, often to achieve a competitive advantage.
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