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Case-Based Critical Thinking Questions Case 5-1 Dylan, Ryan, and Eddie are small-business owners who use Microsoft Word to create various types of documents. They are attending a workshop designed to teach them how to customize the look of the documents that they create. Dylan would like to be able to create a letterhead with an address and logo and then insert that into a wide range of other documents. What type of construct should he create?
Specialty Outlets
Retail stores that focus on selling a specific category of products, offering expert knowledge and a wider selection within that category.
General Merchandise Stores
Retail establishments offering a wide range of consumer goods in various categories from clothing to home appliances.
Scrambled Merchandise Stores
Retail stores that stock and sell a wide variety of unrelated products, often at discounted prices.
Scrambled Merchandising
A retail strategy where a store sells products that are traditionally not associated with their business model, in order to increase traffic and sales.
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