Case-Based Critical Thinking Questions Case 8-1 You Have Been Charged

question 73

Multiple Choice

Case-Based Critical Thinking Questions Case 8-1 You have been charged with creating a newsletter for your local neighborhood organization. Since this is the first issue for which you are responsible, you are looking for ways to make it particularly attractive and visually compelling. A big part of that will be selecting the appropriate compression settings for the photos in the newsletter. For a special e-version of your newsletter, you are operating under the assumption that the newsletter will not be printed and will instead be viewed on a monitor. What compression setting should you use for the photos in this version of the newsletter?

• A) 96 ppi
• B) 150 ppi
• C) 220 ppi
• D) 300 ppi

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Definitions:

Response

The reaction or feedback received from a target audience or market following a marketing initiative, campaign, or product release.

Cue

A signal or stimulus that prompts an individual to take action or which influences their behavior in a particular way.

Stimulus

Any event or situation that evokes a response or reaction, in psychology often referred to in the context of stimulus-response theory.

PIPEDA

Stands for Personal Information Protection and Electronic Documents Act, a Canadian law governing data privacy for private sector personal information.