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Vignette #1 You and your friend Karen are having lunch out and you order an iced tea. She sees you reach for the pink packet of Sweet 'N Low. Karen stops your hand and says, "Don't you know that stuff is bad for you? I read it causes cancer, and I also know people who say that Equal artificial sweetener gives them headaches." As your conversation continues, let's show Karen how well informed you are concerning artificial sweeteners by answering the following questions: Which of the following is incorrect regarding sugar alcohols?
Attractiveness
A subjective quality that makes something appealing or desirable to individuals.
Coercive Appeal
A strategy in advertising or persuasion that uses threats or fear of negative consequences to influence behavior or decisions.
Flattery Appeal
A persuasive technique in marketing that uses compliments or flattery to influence the behavior or opinions of the target audience.
Fear Appeal
A persuasive message that attempts to arouse fear in order to divert behavior through the threat of harm or danger.
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