Examlex
Describe how to format a table.
Focus Group
A research method involving a small, diverse group of people whose reactions to specific products or ideas are studied to gain insights into broader consumer perspectives.
Semantic Differential
A scale used for measuring the meaning of things and concepts, involving pairs of opposite adjectives.
Likert Scale
A psychometric scale commonly used in questionnaires to obtain the preferences or degrees of agreement of respondents to a statement.
Dichotomous
Referring to a division or contrast between two completely opposite groups or things.
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