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Trade Promotion
Marketing activities that are undertaken to boost sales of a product or service, usually through incentives like discounts, samples, or special offers.
Advertising
A form of marketing communication used to promote or sell a product, service, or idea through various mediums, such as TV, radio, print, or online platforms.
Nonpersonal Selling
Selling tactics that do not involve face-to-face interaction with consumers, such as advertising, direct mail, and online marketing.
Discount Pricing
A strategy where products or services are sold at a reduced price to attract customers and increase sales volume.
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