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Promotional Campaigns the General Manager of a Chain of Fast

question 75

Essay

Promotional Campaigns The general manager of a chain of fast food chicken restaurants wants to determine how effective their promotional campaigns are. In these campaigns "20% off" coupons are widely distributed. These coupons are only valid for one week. To examine their effectiveness, the executive records the daily gross sales (in $1,000s)in one restaurant during the campaign and during the week after the campaign ends. The data is shown below.
Day Sales During Campaign Sales After Campaign Promotional Campaigns The general manager of a chain of fast food chicken restaurants wants to determine how effective their promotional campaigns are. In these campaigns  20% off  coupons are widely distributed. These coupons are only valid for one week. To examine their effectiveness, the executive records the daily gross sales (in $1,000s)in one restaurant during the campaign and during the week after the campaign ends. The data is shown below.   Day Sales During Campaign Sales After Campaign   {Promotional Campaigns Narrative} Can they infer at the 5% significance level that sales increase during the campaign? {Promotional Campaigns Narrative} Can they infer at the 5% significance level that sales increase during the campaign?


Definitions:

EOQ

Economic Order Quantity, a formula used in inventory management to determine the optimal order size that minimizes total costs of inventory holding and ordering.

Ordering Cost

The expenses associated with placing an order for supplies or inventory, including costs related to paperwork, communication, and logistics.

Revised EOQ

Economic Order Quantity; refers to the updated calculation of the optimal quantity of inventory to minimize total inventory costs, including holding, ordering, and shortage costs.

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