A Web site's ____ page, such as the one shown in the accompanying figure, encourages communication between the site and its visitors.
Definitions:
Secondary Meaning
occurs when a descriptive term or phrase used in connection with a product or service becomes closely associated with that product or service in the minds of consumers.
Trademark Misappropriated
Unlawful use of another’s trademark or service mark without permission, leading to confusion or deception.
Company
A legal entity formed by a group of individuals to engage in and operate a business—commercial or industrial—enterprise.
Collective Mark
A trademark or service mark used by members of a collective group to identify the services or goods they provide with a certain level of quality or accuracy.
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