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Horizontal Merger
Merger that joins firms in the same industry for the purpose of diversification, increasing customer bases, cutting costs, or expanding product lines.
Vertical Merger
Merger that combines firms operating at different levels in the production and marketing process.
Joint Venture
A business arrangement in which two or more parties agree to pool their resources for the purpose of accomplishing a specific task, project, or other business activity.
Conglomerate Company
A Conglomerate Company is a large corporation composed of several companies with diverse or unrelated business interests.
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