The Demand for Hubba Bubba Bubble Gum Is Likely

question 155

Multiple Choice

The demand for Hubba Bubba bubble gum is likely

• A) elastic because gum is expensive relative to other snacks.
• B) elastic because there are many close substitutes for Hubba Bubba.
• C) elastic because bubble gum is regarded as a necessity by many people.
• D) inelastic because it is consumed quickly, making the relevant time horizon short.

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Definitions:

Memorized Sales Presentation

A pre-designed speech or pitch used by salespeople, learned by heart, to persuade potential buyers.

Formula Sales Presentation

A pre-structured presentation used by salespeople that follows a set format designed to generate a specific response from potential buyers.

Need-Satisfaction

A sales approach that focuses on identifying and meeting the needs or problems of the customer as a key to closing the sale.