What Is the Purpose of Geotargeting

question 68

Multiple Choice

What is the purpose of geotargeting?

• A)To create a list of user's addresses to send offline promotional techniques.
• B)To help a user find a list of local websites.
• C)To create an image map with hotspots.
• D)To provide ad content relevant to the user's location.

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Definitions:

Significance

Refers to the degree of importance or relevance something has in a specific context.

Case Study Method

A research approach that involves the detailed examination of an individual or group, providing deep insights into complex issues.

Correlation Coefficient

A statistic that indicates the strength and direction of a relationship between two variables.

Chance Fluctuation

Random variations in data or processes that are not due to any specific cause, often considered in statistical analyses.