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Table 20-1
The following table shows the distribution of income in Thomasville.
-Refer to Table 20-1.If the poverty line was $29,075,what would be the poverty rate?
Early Majority
A segment of consumers adopting new products or innovations just before the average person, following the innovators and early adopters.
Consumer Adoption Process
The stages consumers go through in accepting and becoming loyal users of a new product or service, including awareness, interest, evaluation, trial, and adoption.
Simulated Test Market
A market analysis tool where a new product is introduced to a sample of consumers in a controlled environment to forecast its success.
Product Launch
The introduction of a new product into the market, involving promotional strategies to create awareness and sales.
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