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Scenario 20-1
Suppose that a society is made up of five families whose incomes are as follows:
$120,000; $90,000; $30,000; $30,000; and $18,000.
The federal government is considering two potential income tax plans:
Plan A is a negative income tax plan where the taxes owed equal 1/3 of income minus $20,000.
Plan B is a two-tiered plan where families earning less than $35,000 pay no income tax and families earning more than $35,000 pay 10% of their income in taxes. The income tax revenue collected from those families earning over $35,000 is then redistributed equally to those families earning less than $35,000.
-Refer to Scenario 20-1.Assuming that utility is directly proportional to the cash value of after-tax income,which government policy would an advocate of libertarianism prefer?
Store Loyalty
The likelihood of customers consistently choosing one particular store or brand over competitors, often resulting from positive shopping experiences or satisfaction with products.
Habitual Purchasers
Consumers who buy the same brands or products repeatedly out of habit rather than through active decision-making based on price, quality, or other factors.
Extended Problem-Solving
A consumer decision-making process used for high involvement purchases, requiring considerable time and effort in evaluating alternatives.
Reference Group
One or more persons whom an individual uses as a basis for comparison regarding beliefs, feelings, and behaviors.
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