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Describe and state the historical significance of the following:
-Dutch East India Company
Personal Branding
The practice of marketing individuals and their careers as brands, emphasizing unique attributes.
Influencer Relations
The strategy of building and maintaining relationships with influential individuals who can impact potential buyers' opinions or behaviors on behalf of a brand.
Social Media Crisis
A critical situation or emergency that arises on social media platforms, potentially damaging to an individual's or organization's reputation.
Trending Hashtag
A keyword or phrase popular on social media at a certain time, marked by the hash symbol (#), and used to draw attention to content on a specific topic.
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