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The Peace of Lodi Served to

question 9

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The Peace of Lodi served to


Definitions:

CPE

Cost Per Engagement, a metric used to determine the expense incurred for each interaction with a digital advertisement or content piece.

CPA

Stands for Cost Per Action, a metric in online advertising where the advertiser pays for each specified action linked to the advertisement.

Cost Per Engagement

A metric used in digital advertising to calculate the cost paid for each interaction (like, share, comment) with a piece of content.

Viral Activity

Online content that becomes extremely popular through rapid sharing, often across various social media platforms.

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